Content Marketing: The Power of Storytelling
‘There was a man with a deep dark secret.. if he reveals it, his whole world will explode.” Now the above line would intrigue anyone. They would want to know who the man is, what his secret is and most importantly what would happen once...
2019 Digital Marketing Tools you should be Thankful for
2019 Without any doubt, 2019 has been a progressive year. That too in terms of digital and social media marketing. Facebook has come up with numerous tools and features to make sure your advertising reaps enormous benefits. However, even if your work is cut out...
Has the internet led to a brand-identity crisis?
The internet, since its inception, has led to a revolution with no means of stopping. Two decades ago, companies used to hire advertising agencies and creative designers to create a full-fledged campaign. The advertising campaign would run on television, radio, and billboards. The cost would...
YouTube has Launched a new Homepage Design!
The American, video-sharing platform is now rolling out new changes for its users. The revamped version features large icons on the homepage. This allows users to watch high-quality video previews. YouTube has launched a new Homepage Design! However, the version was first tested in August...
Is reactive marketing strategy the new way to engage your customers?
Traditionally, marketing strategy revolves around buying and selling for businesses. With social media in context, the marketing dynamics have changed considerably. Companies now seek customer engagement, conversions, and effective communication. Marketing in the digital age is all about social media and digital campaigns. With this,...
How Social Media has evolved as a brand building strategy
The imminent truth is: “Social Media has become the most powerful marketing tool there is’. The traditional methods of marketing strategies relied upon tools that are nowadays sought ineffective. Including the use of pamphlets, brochures, radio announcements and catalogs now seem redundant. The fact is,...
How AI Is Reforming the Digital Marketing
before buying Artificial intelligence (AI) and digital marketing have a strong flourishing bond. AI is transforming digital marketing strategy because of its ability to extract data, analysis of data and interpretation of customer insights. With a greater impact on changing the dynamics of digital marketing...
15 tips on how to fall asleep fast
Good sleep is unbelievably very beneficial for your health. It is as essential as eating healthy food. Sleep makes you feel better and gets recovered from fatigue and exhaustiveness. Its significance goes beyond just improving your mood and eradicating under-eye circles. Studies show that getting...
The Evergreen and Unforgettable Tvc Campaigns Of Pakistan
Pakistani TVCs are of bit more leaned towards the emotional side and this is one of the most popular advertising strategy which works the best on the Pakistani audience. Be it Surf Excel: Daagh to achay hain, or Shaan: Khushyan Chakh Lo, or Coca Cola:...