Top Retail Trends to look out for in 2023
The global retail industry is evolving rapidly, especially post-pandemic. The latter has emulated a new normal that is filled with uncertainty and pent-up demand. In order to stay ahead, businesses need to take charge and stay on top of customer expectations. Here’s a round-up of...
Top Digital Marketing Courses and Certifications
In 2024 digital marketing is not LUXURY, It’s ESSENTIAL. Level up your skills to succeed as a marketer in the digital age. The digital marketing ecosystem is swiftly changing, and hiring managers look for professionals who are up to date with the latest trends, strategies...
Top Google Searches: Consumer trends for Marketer
For marketers looking to brainstorm new ideas and come up with exciting campaigns, this article is for you. APAC’s top Google searches provide key insights that can help ensue a consumer-centric approach. Marketing professionals will have to look beyond products and services. The report suggests...
Mental Health Advice: Dealing with Stress and Anxiety
In a developing country like Pakistan, mental health is a concerning issue. Pakistan is one of the countries with the highest mental illness rates in the world. According to research, Pakistan has less than 500 psychiatrists for a population of more than 200 million people....
Social Media Trends in Pakistan 2022
Social Media has progressed ten folds in the past few decades. What started out as merely “connecting with friends has now evolved into a digital ecosystem. Advertisers and marketers around the globe utilize these platforms to reach new heights. Not only this but social media...
Pakistan’s First Electric Car Prototype DICE Nur-E75
Pakistan launches its first locally-made electric car on the 75th Anniversary of its Independence. Car is developed by the DICE (Distinguished Innovation, Collaboration & Entrepreneurship) Foundation under the Brand Name “JAXERI”. According to DICE, this electric car is only available as a prototype, currently, the...
DeafTawk selected as the official sign language for MWC Barcelona
This is incredible news! National Incubation Center (NIC)’s venture DeafTawk has been selected as the official sign language for MWC Barcelona. The venture seeks to bridge the communication gap between the deaf community and other factions effectively. It does this via a mobile application. People...
Omicron Variant Symptoms – you need to know!
After the delta variant of COVID-19, Omicron emerged in the late November previous year. Infections of Omicron variant are still spreading around the world. This variant is milder than the delta variant but it is more contagious and transmissible i.e. it spreads more quickly. Anyone...
Coke Studio promotes season 14 with dynamic digital marketing
Since its inception, Coke Studio Pakistan has been enamoring people with its music. This year too, Coke Studio Season 14 has been making waves all over the globe. From the likes of ‘Tu Jhoom’ to balochi fusion “kana Yaari’ to Atif Aslam’s rap in ‘Sajan...
Mark Zuckerberg’s Meta loses more than $200 billion due to TikTok
Facebook’s parent company Meta is in trouble! Metaverse, formerly known as Facebook, suffered a huge loss on Thursday. The company’s stock took a nosedive, wiping out more than $200 billion, which culminated to a whopping 26%. Zuckerberg on this dismal performance blames TikTok and has...
How brands are celebrating Amazon Prime Day 2021
Amazon Prime Day is an annual deal event exclusively for Prime members. Prime Day 2021 will take place on June 21 and 22, delivering two days of grand deals on products from small businesses & top brands. Amazon Prime Day with more than 2 million offers,...
YouTube Ranked Top Pakistani Ads People Watched during Ramadan 2021
People across Pakistan practiced Ramadan second time during the pandemic. Despite the smart lockdowns and restrictions, brands celebrated the blessings & values of Holy Month. Through their strong heartwarming stories to prevail the wellbeing of society, charity, and teachings of peace, tolerance & selflessness. YouTube...