Healthy Food Places in Pakistan
In a time when fast food is considered the way-to-go and healthy eating options often take the back seat, finding delicious yet nutritious options can sometimes become challenging. However, our people have increasingly been showing signs inclined towards making healthy food choices especially across our...
Navigating Storms: A Resilience Guide for Brands in Crisis
It’s 2024, and brands that are able to pivot when needed and weather all storms are the ones that truly thrive. Picture this: You’ve taken days to develop a well-crafted brand strategy, established a solid online presence, and things are sailing smoothly. Suddenly, a crisis...
Mindfulness and Productivity to Achieve Work Life Balance
Finding time to achieve equilibrium between your own mental as well as physical well-being amongst the daily hustle and bustle of the modern professional world has become a coveted art. Enter mindfulness – the game-changer that promises not just productivity but a harmonious blend of...
Exploring Search Engines – Look Beyond Google for SEO
Are you knee-deep in the world of SEO (Search Engine Optimization), trying to implement strategies to increase the visibility of your website on search engines but in vain? Well, you’ve likely been doing the Google dance for quite some time. But, have you ever given...
The Power of Diversification in Brand Representation
Global crises have always proven to businesses that relying on a single source of revenue or lead is not the most ideal strategy. This is equally true in the world of brand diversification. Today, let’s delve into the dynamic world of brand representation and explore...
Social Media in Pakistan is evolving – 2024 Trends
Social Media in Pakistan is evolving the way world moves in 2024. In our data-backed social media trends analysis, we have covered essential insights for your brand to consider. In social media brand wars, to stay competitive you can’t work with outdated assumptions. Understand your...
2024 Social Media Trends in UAE
The UAE’s digital landscape is evolving at an unprecedented pace, driven by a unique blend of rapid economic growth and a tech-savvy population. As the nation continues to assert its presence on the global stage, understanding the social media trends that shape this dynamic environment...
Most Inspiring Entrepreneurial Journeys of Pakistan
The common most simple definition of an entrepreneur is, ‘A person who is an initiator and a challenger’. But in reality, entrepreneurs are ‘risk-takers.’ They are the ones who set up legacies and bring in change. They take ‘being your boss’ to another level. However,...
CGI Marketing: Transformative Marketing Strategies for Brands
CGI marketing has opened a realm of endless possibilities for brands to engage and creatively tell their brand story in a captivating way. So, if we dive into the world of marketing, its quite evident that appealing and eye-catching visuals can leave a lasting impact...
National Foods Introduces Karachi Khas Range
National Foods celebrates the unique tastes of Karachi by introducing the new National Karachi Khas recipe range. This campaign is dedicated to the city of Karachi and the culinary heritage it holds. Karachi is known for its cultural vibrancy, range of diverse ethnicities and its...
Email Marketing Best Practices for Small Business Owners
In the digital age, email marketing remains a potent tool for small business owners in Pakistan seeking to expand their reach, engage customers, and boost sales. With the right strategies in place, email marketing can be a game-changer, even for businesses with limited resources. Read...
7 UP’s Modern Take on Durga Puja: From Kalighat to Celebration
The Durga Puja is one of the popular yet extremely significant festivals in India that has an astounding history. This festival is celebrated every year, also known as Navratri in West India. The festival commemorates the Hindu goddess Durga and her victory against the evil...