PromiAD marketing insights incorporates a high level of practice-based content in recognition of the rapid evolution of the field of marketing. Our way of looking at the world of Marketing is customer-focused, insight-driven, and ever-evolving to embark on superior customer experiences.
Has the internet led to a brand-identity crisis?
The internet, since its inception, has led to a revolution with no means of stopping. Two decades ago, companies used to hire advertising agencies and creative designers to create a full-fledged campaign. The advertising campaign would run on television, radio, and billboards. The cost would...
YouTube has Launched a new Homepage Design!
The American, video-sharing platform is now rolling out new changes for its users. The revamped version features large icons on the homepage. This allows users to watch high-quality video previews. YouTube has launched a new Homepage Design! However, the version was first tested in August...
UAE May Soon Lift Ban on WhatsApp Voice Calls
The UAE is one of the few countries in the Gulf region where major communication platforms including FaceTime, Messenger, Skype, and WhatsApp are currently banned. But now UAE is going to mark WhatsApp Voice Calls. First free Voice over Internet Protocol (VoIP) service to be...
Is reactive marketing strategy the new way to engage your customers?
Traditionally, marketing strategy revolves around buying and selling for businesses. With social media in context, the marketing dynamics have changed considerably. Companies now seek customer engagement, conversions, and effective communication. Marketing in the digital age is all about social media and digital campaigns. With this,...
How Social Media has evolved as a brand building strategy
The imminent truth is: “Social Media has become the most powerful marketing tool there is’. The traditional methods of marketing strategies relied upon tools that are nowadays sought ineffective. Including the use of pamphlets, brochures, radio announcements and catalogs now seem redundant. The fact is,...
Facebook Unveiled a new Logo
One of the most world’s recognizable company Facebook started with a single app that helps people to connect to their friends and family. Now, 15 years later, Facebook offers a suite of products to connect, find communities and grow better. Facebook Unveiled a new Logo...
How AI Is Reforming the Digital Marketing
before buying Artificial intelligence (AI) and digital marketing have a strong flourishing bond. AI is transforming digital marketing strategy because of its ability to extract data, analysis of data and interpretation of customer insights. With a greater impact on changing the dynamics of digital marketing...
Winning Marketing Plan for Stock Liquidation
Objectives of Winning Marketing plan for stock liquidation: Stock Liquidation of products strategy is developed for the companies trying to dispose of the excess inventory in their stock. The primary objective is to dispose of inventory with a profit margin or break-even at least for...
Using Marketing Insights to Build a Strong Customer Base
As the world of marketing is emerging and evolving, it has its own new standards that are to be gained in order to have clearer insights into the marketing world. Small startups these days face the issue of not having personalized marketing campaigns to attract...
Customer Service: Pakistan’s largest ICT company PTCL upgrading its customer service?
Experiential customer service being a crucial and sensitive element can also become a major competitive advantage for a company. And the key to maintaining a good relationship lies in the policies of the organization and the importance it gives to its customers. As the famous...