Here is why you need an Instagram Profile for your Business
 Instagram was first developed in 2010 by Kevin Systrom and Mike Kreiger. The application, however, took the media industry by storm. The idea was to let people know your story through pictures and videos. The application also featured numerous filters and editing tools to revamp...
Has the internet led to a brand-identity crisis?
 The internet, since its inception, has led to a revolution with no means of stopping. Two decades ago, companies used to hire advertising agencies and creative designers to create a full-fledged campaign. The advertising campaign would run on television, radio, and billboards. The cost would...
Succeed No Matter What Your Obstacles Are
 Personal and professional growth is dependent on many factors. Including, how you manage emotions like anger, fear, and sadness. Secondly, how you conquer stress instead of letting it get in your way. How do you respond effectively to the feelings of others? More so, your...
Disney Plus surpasses 10 million Subscribers
 Disney plus is an American streaming service owned by Walt Disney. The subscription video service is a direct competitor of Netflix, HBO Max, and Amazon Prime. Before launching, Disney+ had already created a lot of buzz. Disney+ surpasses 10 million subscribers and 3.2 million mobile...
SWVL Revolutionizes Public Transport
 First formed in 2017, SWVL is a Cairo based application developed by three Egyptian entrepreneurs. The application is based on a bus transit system. Which brings together riders, opting for the same fixed route every day or often. The bus-hauling application charges a nominal price...
YouTube has Launched a new Homepage Design!
 The American, video-sharing platform is now rolling out new changes for its users. The revamped version features large icons on the homepage. This allows users to watch high-quality video previews. YouTube has launched a new Homepage Design! However, the version was first tested in August...
Realme XT: Pakistan’s first smartphone that features a 64 megapixel camera
   First established in May 2018, Realme is a smartphone company that believes in ‘going beyond’. The company has now achieved cult status and is known for its mobile phones everywhere. Realme has now become an indirect competitor to larger much stronger competitors such as...
UAE May Soon Lift Ban on WhatsApp Voice Calls
 The UAE is one of the few countries in the Gulf region where major communication platforms including FaceTime, Messenger, Skype, and WhatsApp are currently banned. But now UAE is going to mark WhatsApp Voice Calls. First free Voice over Internet Protocol (VoIP) service to be...
Is reactive marketing strategy the new way to engage your customers?
 Traditionally, marketing strategy revolves around buying and selling for businesses. With social media in context, the marketing dynamics have changed considerably. Companies now seek customer engagement, conversions, and effective communication. Marketing in the digital age is all about social media and digital campaigns. With this,...
How Social Media has evolved as a brand building strategy
 The imminent truth is: “Social Media has become the most powerful marketing tool there is’. The traditional methods of marketing strategies relied upon tools that are nowadays sought ineffective. Including the use of pamphlets, brochures, radio announcements and catalogs now seem redundant. The fact is,...
Facebook Unveiled a new Logo
 One of the most world’s recognizable company Facebook started with a single app that helps people to connect to their friends and family. Now, 15 years later, Facebook offers a suite of products to connect, find communities and grow better. Facebook Unveiled a new Logo...
WhatsApp introduces fingerprint lock feature
 One of the world’s most popular messaging services, WhatsApp has launched the fingerprint lock feature for Android. Above all, this feature is meant to provide an extra level of security to its users. The Facebook-owned platform had earlier introduced the feature on iOS devices. The...