KFC agrees their ‘Finger lickin Good’ doesn’t fit post COVID-19
The rampant coronavirus has changed everything from business dynamics to transforming social innuendos to economic woes and now even slogans. Kentucky Fried Chicken (KFC) is known around the globe for its crispy fried chicken, hot fries, and fresh buns. But regarding the current pandemic situation,...
Content strategy should revolve around “Storytelling”
Business dynamics are changing profusely. Many businesses have now shifted their vision to a more customer-centric approach. Which includes how to ‘convince’ them to buy your product or services. Or in other words, what benefit is your product or service offering over competitors. So here...
Facebook merges Instagram and Messenger chats in latest update
A new wave of digitization. Facebook in its latest update merges Instagram and Messenger platforms together. Users after the update will receive a pop-up notification that will list down exciting features. Which includes colorful and bright looks, give reactions to messages with a variety of...
14th August, Celebrating Pakistan’s 73rd Independence Day
Today 14 August, 2020 is Pakistan’s 73rd Independence Day. Let’s not forget how our ancestors sacrificed their lives for us to have a safe haven to call home. Pakistanis are geared up for tomorrow to celebrate our green homeland. From enthusiastic parades to green flags...
Toshiba is officially out of the laptop business
As of today, Toshiba is officially out of the laptop business ending a thirty-five-year run. The company has transferred its remaining stake in Sharp. Previously, Toshiba sold 80.1% of its stake to Sharp for a whopping $36 million. The latter then renamed their laptop division...
Digital Learning Festival 2020 by TRG
The Trainers Resource Group (TRG) is a leading business process outsourcing company. The firm’s focus has always been to strengthen and deliver top-notch learning towards digitization. Not only this, but the firm aims to train enthusiastic talent to drive economic growth and national progress. In...
Pros and cons of Online Classes: The Faculty Perspective
Shahid Mustafa Haq works as a Senior Associate Professor at Bahria University, Islamabad. He has more than 30 years’ experience in corporate and 12 years in academia. Shahid Haq highlights the pros and cons of online classes that commenced soon after the COVID-19 pandemic outbreak....
Samsung Galaxy Note 20 release: an attempt to capture top position globally
The Korean electronic giant, Samsung is a household name. The company is known for its top-notch tech capabilities and sleek design like none other. However, with high-tech competitive players in the market, Samsung has now made their strategic move. The Korean giant has come up...
Microsoft stock rise too fast amid TikTok deal
The US President, Donald Trump accused TikTok of providing data to the Chinese government. He warned that the short video platform ties to China posits as a threat to national security. There is no doubt that TikTok’s immersive and interactive platform has enamored a huge...
Pixel 4A review: budget friendly with high quality specifications
Radically revolutionizing digitization has always been Google’s mantra. The company has yet again enamored thousands with its latest addition: Pixel 4a. What is so different about the phone is that it is; budget-friendly ensues high-quality specifications and has a great camera. The phone replaces last...
Marketing Innovation: Top three Barriers and Solutions to Overcome them
Marketing innovation plays a huge role in deriving a company’s brand strategy. However, companies face three major barriers to marketing innovation. Which are: being risk-averse, employing the wrong talent, and most importantly inability to measure results/analytics. These three barriers can definitely affect a company’s brand...
SEO trends to look out for Winning SEO Strategy
Time to bring out the best in your team! It’s time to coop up a new content strategy. Search Engine Optimization (SEO) is a critical part of digital marketing. As business dynamics are changing. Companies are shifting towards digitization to reach more potential customers and...